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How to Grade Your Listing

Posted By Steve Harney On October 13, 2009 @ 10:00 am In Pricing | 6 Comments

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Why do so many listings NOT sell? I think it is time to grade our listings in several categories to determine if they are truly salable.
Here are the categories and possible grading criteria:

Access

A – lockbox
B – key
C – unlimited access without a formal appointment
D – unlimited access with a formal appointment
F – access limited to certain days or times

Condition

A – professionally staged
B – finish all work and stage house as agent suggests
C – paint and remove clutter
D – clean-up
F – leave as-is

Mortgage

A – owner financing
B – owner willing to consider several mortgage options (VA, FHA, etc.) and assists with points and closing costs
C – owner willing to consider several mortgage options (VA, FHA, etc.) and assists with points or closing costs
D – owner willing to consider several mortgage options (VA, FHA, etc.)
F – owner demands conventional deal with sizable down payment

Pricing

A – owner in Top 3 properties price wise (lowest to highest)
B – owner in Top 5 properties price wise
C – owner in Top 10 properties price wise
D – owner in Top 25 properties price wise
F – owner believes his property will sell for more than data shows

How do your listings ‘grade out’?

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