January 6, 2011
Differentiating a home from the massive inventory is difficult. In a world of information overload, building excitement about a single home (when there are “three just like it” for sale on the same block) is a monumental task. Really, MARKETING a home is an agent’s primary job. I mean, agents don’t determine price (the buyer [...]
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January 5, 2011
Imagine you decided to get into great physical condition in 2011. It was your most important New Year’s resolution. Would you hire an out-of-shape trainer to help you achieve your goal? Of course you wouldn’t. You would want to take advice from a person that already is in the physical condition you hope to attain. [...]
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